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The purple pigment in this shampoo can ‘mix’ with your hair, thus giving it a more whitish appearance. The same thing is happening here with your yellow, brassy hair and the purple shampoo. In other words, they can ‘cancel’ each other out. These colors, if we’re looking at it in terms of light spectrums, can ‘mix’ together to form white light. That’s right – yellow! Purple is directly across yellow on the color wheel, which means that they’re what we call complementary colors.

Cancel out the yellowĭo you remember the color wheel from your art class way back in primary school? Quick, what color is directly across purple? Purple shampoo can benefit your bleached hair in many ways. Benefits of Purple Shampoo to Bleached Hair In that case, what you’ll need is a good toner, preferably purple shampoo. Understandably, you may not want to retain this yellowish color, as it does look unnatural (it certainly doesn’t look like the gorgeous hue that natural blondes have) and can even ‘cheapen’ the look of your hair. Of course, it won’t go back to your natural black, brown, or red – instead, it’ll stay at a warm, orange-y or yellowish tone. The reason for this is because even bleach isn’t strong enough to actually remove all the pigment from your strands. However, as time goes by, you’ll start your hair slowly going back to yellow or even orange. The lack of pigment is what makes your hair light brown, yellow, and eventually, white. When you bleach your hair, you’re actually stripping away the pigment in your strands. What’s with all the purple?Įver wondered why purple shampoo is, well, purple? In today’s article, we’ll talk about the benefits of purple shampoo and how it can literally save bleached hair from ruins. How far are you willing to go for your lighter hair, though? And what happens when your once beautiful, bleached locks have turned brassy as time goes on? Still think it’s worth all that hassle? And for many women, even hair damage is a risk that they’re willing to take as long as they get that sweet, new color on their strands. We all love a new look every now and then, be it a minor change or a drastic makeover.